According to a recent survey conducted by Office Genie, which asked 1,456 office workers in the UK to identify which workplace they would most like to work from - the pool of choices incorporating many famously flamboyant working environments - Google’s London HQ is the most desirable office to British employees.

Img: Martin Varsavsky
The office itself includes many novel features such as a swimming pool, games area, running track and roof-top garden; appealing features to a workforce many of whom work in an environment somewhat lacking in even the most basic features, such as quiet areas and/or private spaces. This undoubtedly contributed to Google’s success in the survey, in which they were identified as the top pick by 51% of respondents.

Such user-focused features are a constant across all three most-cited premises, the trio being completed by Apple with 15% of the vote and Facebook with 9%. Apple’s HQ seems to follow a similar design ethos to that of Google, providing the workforce with access to an on-site fitness centre and the luxury of reflective areas including an orchard and a meadow. Facebook too have filled their offices with everything from modern art to a rooftop park; they even have meeting rooms that double up as ball pits, if you should ever need such a thing.

The majority of offices in Britain do not provide such desirable amenities or in some cases even the most basic of features. For example, many do not have areas that aid lone-working (67%), privacy (54%), or opportunities for quiet work (58%). They also lack spaces that promote collaboration (45% and fail to provide relaxation areas for staff (74%).

Peter Ames, Head of Strategy at Office Genie, said of the survey’s results, “Google are famous for their ‘quirky’ office spaces and are worthy winners of the nation’s favourite office space. However behind what many may see as novelty ball pits and slightly indulgent slides Google, along with all the companies on our list, design space in hugely effective ways.

“The underlying factor behind these spaces is delivering the environments, and specifically the different environments people need to do their job effectively. All of these offices follow, in some way, an activity-based working formula and everything is designed, even slides and ball pit for employee’s enjoyment, with very clear purpose.

“Employers across the UK can really benefit from following suit, from the theory behind this at least: It needn’t be an expensive process but thoughtful design, with space allocated for the variety of tasks staff are expected to complete, can go a long way to boosting both happiness and productivity.”


Sam Bonson

Sam is an aspiring novelist with a passion for fantasy and crime thrillers. He is currently working as a content writer, journalist & editor as he continues to expand his horizons.
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